WhatsApp message forwarding limits reportedly reduce virality by 70%
WhatsApp appears to reduce the virality of messages by 70%.
Angela Lang / CNET
WhatsApp has since noticed a significant reduction in viral messages imposed new boundaries on message forwarding earlier this month TechCrunch. The spread of “high-level” news on the service has decreased by 70% worldwide, a spokesman for the website said.
The Facebook-owned service pushed against misinformation in connection with the Corona virus outbreak By introducing friction into the message forwarding process. If you receive a message that has been forwarded more than five times, you can only forward it to one chat at a time.
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Before this optimization, you could send such messages to five chats at the same time – the previous limit was added last year after that 2018 Mob violence and lynching in India was linked to incorrect information that spread in the app.
WhatsApp did not immediately respond to a request for comment.
