Toy robot maker Sphero spins off startup focused on military, first responders

Toy robot maker Sphero spins off startup focused on military, first responders

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Sphero, which manufactures toy robots like this, starts a new company that focuses on more durable robots and those with professional functions for first aiders.

Sarah Tew / CNET

Sphero, the consumer robotics company known for its Disney BB-8 toys and STEM-based learning tools, is launching a startup focused on manufacturing robots and AI-based software for first responders, law enforcement, and the military .

Sphero said on Wednesday that it had completed the spin-off Six company, an independent startup that will adapt the technology of the Sphero public safety department to make products fit for the needs of first-aiders. The startup will manufacture robots that are more durable and offer more professional features than their toy counterparts, Sphero said.

Continue reading: Best tech toy of 2020

“This is an opportunity to continue to bring revolutionary robotic technology to new markets to improve the lives of more people, our future leaders, and people with essential and sometimes dangerous tasks,” said Paul Berberian, former CEO of Sphero, in one Press release.

Berberian becomes Chairman of Sphero and Company Six, while former COO Jim Booth becomes the new CEO of Company Six. Both men have a military background.

Sphero discontinued its Disney robots in 2018 after the license agreement ended. The company has since focused on manufacturing other educational toys and programmable robots.

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