Just over three weeks before the first digital Pokemon Go Fest, developer Niantic unveiled a new commercial from a beloved director. Rian Johnson from Star Wars: The last Jedi and Knife out Fame, worked with a New Zealand cast and crew from Los Angeles.
Johnson worked in the augmented reality game on the concept of “pulling back a layer of our everyday life, taking a closer look and experiencing how to train with your favorite Pokemon”, which apparently helped him to make contacts from afar.
“Pokemon Go kept me busy with my friends while training physical distancing In the past few months, “he said in a blog post,” it has been a new experience for me to run a production remotely, and I’ve enjoyed the extremely collaborative process and think we’ve put together a fun and optimistic commercial fans will enjoy. “
The director occasionally alludes to his fandom on social media. Last December, days before the release of The Rise of Skywalker, he tweeted a screenshot of a shadow grimer called “Discourse” – which may have reminded us of the online toxicity after The Last Jedi. Hopefully this grimer has since been cleaned.
The Pokemon Go Fest that in the past few years has brought trainers together to catch Pokemon through a number of location-based challenges due to the Coronavirus pandemic. It runs the weekend of July 25-26, and buying a $ 14.99 ticket will pose a number of challenges. If you complete this, you have a chance to catch a mythical Pokémon (probably Victini).
According to Niantic, players in more than 110 countries have bought more than 700,000 tickets.