Spotify debuts new podcast top charts across 26 markets – ProWellTech
Spotify today introduces a new feature that allows people to discover interesting and popular podcasts. The company this morning announced the introduction of two brand new podcast charts, top podcasts and trending podcasts, in which both the most heard and the biggest movers are presented. The new feature will be available in the Spotify mobile app in 26 markets. In addition, category-level charts will be available in 7 of the 26 countries, including the US, UK, Mexico, Brazil, Sweden, Germany and Australia.
The new charts replace the existing Top Shows chart to provide a better recognition experience that separates popular from trends and, in some cases, provides details at the category level.
Music services have long used top charts to help users find new music and discover artists, and Spotify hopes that podcasts will too. Like the music charts, Spotify’s podcast charts are updated regularly to help users keep up with the podcasts that have seen the most engagement and growth.
Credit: Spotify
The top podcast charts will contain the most popular audio programs that are geared towards stability and integrity, as evidenced by the recent audience, Spotify explains. This chart is updated monthly so that users can see which shows have a longer lasting impact. Users can also view the top podcasts for each market where they are available, not just their own.
In the meantime, the trending podcasts diagrams use an algorithm that allows newly started shows to be discovered along with the fastest climbing shows. This will focus more on helping developers secure a place on the charts to reach a new audience.
In the seven markets where data is available at the category level, Spotify will also split the top and trend podcasts by genre – such as true crime, comedy, news, lifestyle & health, television, education, business & technology, celebrities, sports & Leisure, and others. At the category level, the top 200 podcasts charts show the 200 best total shows in the selected region, and the trend charts show the 50 fastest-growing shows.
Credit: Spotify
In this context, podcasters will also see an updated experience in the Spotify online dashboard. Spotify for podcasters, This will now notify you when your podcast is recorded. You can then convert this notification into a visual card that you can share on social media to help further market your podcast.
Podcasts have been of great interest to all streaming services, especially Spotify, in recent years. The company has acquired podcasting software and studios. Business done to secure exclusive and original content (including Joe Rogan) and it has invested in software functions like Podcast Playlists and algorithmic recommendations Introduce podcasts to millions of Spotify users.
Today, the service offers over 1 million podcasts, up from more than 700,000 in March. And despite the effects of the corona virus on the location where users listen to podcasts, according to Spotify, podcast consumption increased by “three-digit numbers” in the first quarter of the year compared to the first quarter of 2019.
