One of the biggest surprises of 2021 so far is the announcement that Samsung and Google are teaming up to take on the king of the smartwatch industry: Apple. Samsung and Google (and Google’s newly acquired Fitbit) will work together to make Google’s Wear OS platform a better competitor to Apple’s watchOS.
We heard a little from Google about this partnership, but not much from Samsung. That’ll change on June 28th when Samsung holds a smartwatch-centric event at Mobile World Congress.
Connected: Google and Samsung are teaming up to make Wear OS a real competitor
According to the official listing, the Samsung event will feature news about the “Galaxy Ecosystem” as well as a “New Watch Experience”. Samsung claims it is “reinventing smartwatches” and leaves little doubt on the subject for much of the event.
This will be the first in-depth study of Samsung’s own Samsung Wear OS experience. While Sammy would be unlikely to introduce any new Galaxy Watch hardware during the virtual event, it is a possibility. However, it is not unreasonable to assume that we will actually get a taste of what the new Wear OS will look like.
The upcoming Samsung Galaxy Watch 4 and Galaxy Watch Active 4 will likely run the new Wear OS. They’ll be the company’s first non-Tizen smartwatches in years.