In 2024, artificial intelligence (AI) is top of mind for marketing professionals. According to our third edition of the State of AI report, 95 per cent say that AI tools significantly help them reduce their time spent on manual tasks and instead focus on the most impactful, meaningful areas of their role. Thankfully, even if…
And with Audio-Technica (A-T) scoring points with the entry-level turntables that launched numerous vinyl virgins into the rocky woods of record ownership, that can still be the case. That’s what you get with the AT-LP70X. for well under $200, the LP70X (and its $250 Bluetooth-capable brother, the AT-LP70xBT) is the prescription for ease of buying…
At some point along the line, which will be as unfathomable to you as the magical act it portrays, you’ll find yourself – for better or worse – among the earworm herd, with me, electron and puppet rabbits. We’ve all been there, on Google search rabbit trails where ‘How to make a latte?’ turns into…
It sounds insane, but whenever I think about the future of AI media planning, I’m struck by the 1999 Robin Williams film Bicentennial Man. OK, fine, whenever I think about artificial intelligence (AI) in general, I have the same problem. But let me explain. In the film, the robot Andrew is a domestic appliance, purchased…
The Olympics are so yesterday. Are you ready to have your mind blown? It’s a revolutionary new game show – get a load of this! Die for money, get killed for sport! This game show comes from the same twisted neocon genius who brought you Risk: A Game of Global Domination (it’s not a coincidence…
What if you could effortlessly cycle through your audio sources with your paired Bluetooth headphones without having to manually disconnect and pair them to each device one-by-one? As with so many consumer tech fantasies, the desire has become a reality. In this deep-dive, we’ll delve into a nifty audio feature called Bluetooth multipoint. Available starting…
Digital marketing quotes can help to enhance your understanding of digital marketing and can be used as compass points to guide you through digital marketing opportunities and challenges. My favourite? ‘The best marketing doesn’t feel like marketing.’ – Tom Fishburne, founder and CEO of Marketoonist. This quote reminds me that, when done right, marketing should…
iPhone 15 series devices by Apple were released in September 2023; and while we had plenty of hype about those, now that the promotion has subsided, we are once again looking at the 2024 models – and there are already plenty of iPhone 16 rumours and leaks. But there were big changes, like the switch…
Meanwhile, the war for Middle-earth will continue with season 2 of Amazon’s The Lord of the Rings: The Rings of Power. Although season 1 failed to inspire lives lost for some people, season 2 could still stand to capitalise on the foundational epic of season 1. While we await the return of Middle-earth’s heroes to…