Not many people seem to use Facebook Dating
- According to independent analysis by The edgeFacebook dating is not very popular, especially when compared to other services.
- Facebook hasn’t mentioned much about its dating app since it launched worldwide in 2019.
- It is very likely that Facebook’s bad reputation for data security plays a role in the service’s apparent lack of popularity.
In 2019, Facebook finally brought its dating app to North America. It had previously had a test run in South America. The app focuses on connecting people for romantic partnerships, just like the myriad of other apps like Tinder, Hinge, and Bumble.
After some independent analysis The edgeIt doesn’t seem like the dating app is very popular. The edge Localized advertising used Facebook advertises the service to extrapolate the number of users in large metropolitan areas.
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For example, New York City has nearly four million unmarried people, according to the census estimates. Facebook’s own ad indicated that 278,000 of these people were using the dating app, which is roughly 7%. Match Group – which owns dating apps like Tinder and Hinge – claims to have more than that in the New York City area. In fact, the average number of paid subscribers to Match-owned apps in the US is nearly 11 million people. Who knows how many non-paying users there are left.
Poll is loadingThe edge Breakdown of the numbers in a few other major US cities. It is also believed that the information just leaked that revolves around a potential speed dating app called Sparked could be a way to get more users to Facebook Dating.
Regardless, it’s very likely that people just don’t trust Facebook to meet their potential partners. Of course, all dating apps are data mining users, but Match Group and other companies don’t have Facebook’s bad reputation for security and privacy.
Are you or would you use a Facebook dating app? Meet our poll above.
