Blogging

I’ve been a freelancer throughout my career. The biggest lesson I learned working with clients was the importance of setting expectations from the start.

As a job seeker, you can often expect to speak with an HR professional before moving onto interviews with employees within the department for which you’re applying.

After months of testing, Instagram announced a big change to its UI in late 2020: replace the user’s Activity tab with the Store tab. This is the social platform’s latest move to become more business friendly.

In early 2020, the world as we knew it was turned upside down. Companies were forced to turn in the face of the pandemic, and as a result, many companies adopted a remote working culture.

If you’re a B2B marketer who doesn’t invest in content creation, you’re in the minority – 79% of B2B marketers surveyed by the Content Marketing Institute and Marketing Profs said their organization used content marketing to enhance their Advance goals in 2020.

In early 2021, I was tasked with a task: create a pie chart showing what types of content were performing best on the marketing blog in 2020.

So, you’ve finally got your foot in the door at your dream company. You’ve submitted the perfect resume and made a lasting impression during the phone screen. All there’s left to do now is to win over the hiring manager in the face-to-face interview.

I’ve become a morning companion for people I may never meet.

Every day there is a new article about Facebook ads. Case in point here.