Blogging

With 80% of Instagram users following at least one business, it makes sense you want to increase your own visibility and reach on the platform — but with such immense competition, it can be a difficult task to accomplish.

My favorite part of the writing process is when my editor reviews my work. By the time I’ve submitted the first draft of most of my blog posts, I’ve invested so much time and effort into my piece that I’m too emotionally attached to it. I need to distance myself from it. My editor also…

One of the most frequent questions we get from aspiring and current inbound marketers is, “How do you manage all of that content?” When we tell them we use an editorial calendar, the next question is often, “Oh, how much does that cost?”

With a potential advertising reach of 1.9 billion users, Facebook is undeniably one of the most powerful platforms to market your products or services.

In 2020, brands are using virtual events more than ever.

The marketing technology landscape is expanding rapidly, and it’s becoming cheaper and easier for marketers to run powerful campaigns on their website or other channels.

As a consumer — and a marketer — one of my favorite brands to watch is Taco Bell. In the last five years or so, Taco Bell has begun making strides in its brand messaging.

I’m a little embarrassed to admit this, but checking Instagram is one of the first things I do in the morning. But I know that I am not alone Did you know that Instagram has grown from a million users in December 2010 to over a billion in 2020?