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Blogging

Do Blog Posts Actually Lead to Purchases [New Data]

In our 2021 executive leadership survey, 20% of marketing executives identified corporate blogs as one of their "most important channels"…

The Plain-English Guide to Integrated Marketing Communications

I fly Southwest Airlines almost exclusively. They offer reasonable prices, make it easy to rack up points, and always have…

How to Generate Leads on LinkedIn, According to LinkedIn’s VP of Marketing

As a marketer, you're undoubtedly aware of some of the major social media sites you can use for lead generation.…

12 Tips on Writing Blog Posts That Rank on Google

Wenn Sie schon einmal einen Blog-Beitrag geschrieben haben, wissen Sie, wie viel Zeit es dauern kann. (more…)

16 Examples of Twitter Brand Page Backgrounds to Inspire You (Clone)

While none of us really like to admit it, let's face it: first impressions are important. So if you're trying…

7 Effective Ways to Promote an Event on Facebook

Eine Veranstaltung ist eine fantastische Gelegenheit, bestehende Kunden zu begeistern, gleichzeitig ein neues Publikum zu erreichen und die Markenbekanntheit zu…

How Much Should Your Marketing Team Budget for 2021? [By Industry]

When I was hired for my first marketing role, I was very excited to introduce new, exciting ideas to my…

31 LinkedIn Stats That Marketers Need to Know in 2021

With more than 740 million active users in 2020, LinkedIn has grown from a professional networking site to one of…

How Primary Colors Help HubSpot Build a CRM That Customers Love

At HubSpot, the customer experience comes first. Always. (more…)

10 Common Virtual Meeting Mistakes to Avoid, According to Remote HubSpot Employees

Whether it's a single customer, a large internal team, or external stakeholders, hosting successful, engaging meetings is an art form.…