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Blogging

How We Built the Strategy for Our New Flagship Podcast

You didn't think we'd start a podcast network without a new HubSpot show, did you? (more…)

10 of the Best Social Media Marketing Courses to Take Today

According to the Bureau of Labor Statistics, employment growth for marketing managers is expected to be 7% from 2019 to…

10 Content Curation Tools Every Marketer Needs

"Curation" is one of those words that's always conveyed coolness to me. (more…)

40 Clever 404 Error Pages From Real Websites

Running a successful website means staying alert for errors like broken pages or slow performance. However, sometimes there are problems…

13 Social Media Strategies & Resources for Black-Owned Businesses

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business…

How to Search Engine Optimize Your Blog Content

Search engine optimization, or SEO, is incredibly important for marketers. When you optimize your web pages — including your blog…

How to Measure It & Present to External Stakeholders

You can use marketing strategies throughout the day, but if they're not effective, those efforts won't matter in the long…

What Is an Enterprise Data Model? [+ Examples]

Modeling corporate data is nothing new. This tactic has been around for years, but it's still relevant to modern businesses…

A Short & Sweet Guide

If your website is like a house, your website url will be the address of that house. It defines where…

Everything You Need to Know About Segmentation Bases

Market segmentation is a powerful process as it divides your target audience into groups so you can effectively target them…