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Blogging

How to Use Facebook Live: The Ultimate Guide

Since its debut in 2016, live streaming video has exploded in popularity. In fact, 82% of people would prefer a…

A Crash Course on Proper Messaging

Great marketing copy doesn’t just sell a product, it builds a connection with the audience. The beauty of proper messaging…

5 Tips to Create a Linktree for Instagram in No Time

If you use Instagram, you might have seen the phrase “link in bio” before. (more…)

These 20 A/B Testing Variables Measure Successful Marketing Campaigns

Contrary to widespread practice, marketing analytics expands beyond email marketing and can be applied to practically every other inbound marketing…

15 Marketing Job Titles + The Roles That Leaders Plan To Invest In Next Year

According to a 2021 HubSpot Blog Research survey, 19% of marketers believe finding the right candidate for a role will…

How to Optimize Your Website for Other Countries

Search engine optimization (SEO) is critical to help your brand reach the first page of search results and ideally climb…

7 Best Practices for Lead Nurturing Emails

Lead nurturing emails allow you to build a relationship with your leads and move them down the sales funnel until…

What Is the Average Time Spent On a Website? [+ How to Improve It]

According to a Pew Research Center survey, 85% of Americans say they go online on a daily basis, with 31% reporting…

6 Types of Advertising Brands Are Investing In This Year

And just like that, another year is (almost) in the books. As marketers begin to map out their 2022 marketing…

10 Native Advertising Examples People Actually Enjoyed Reading

You've heard it a million times, native advertising is one of the most immersive advertising experiences. But what exactly is…