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Blogging

How to Make an Instagram Business Account

When I worked at a marketing agency, one of my jobs was to create Instagram accounts for our clients who…

67 Common Sales Terms Explained for Marketers

Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many…

How to Add a Link to Your Instagram Bio

Every social network makes it clear how to include a link in your bio on their platform - with the…

How to Use Instagram: A Beginner's Guide

In den letzten Jahren ist Instagram exponentiell gewachsen - von einer Million Nutzern im Dezember 2010 auf über eine Milliarde…

15 Key Performance Indicators to Help Improve Your Marketing

When I was cooking steak the other day, I had to use a meat thermometer to check that the meat…

The New Rules of Marketing [2020 Edition]

Marketing your business is both an art and a science — and the industry is rapidly evolving as the audience…

15 Effective Ways to Cut Costs in Business

When I first moved out of my parents' house, my expenses had gotten out of hand. I bought takeaway regularly,…

Understand Market Penetration and How to Create a Strategy

Jeder möchte, dass sein Geschäft wächst. Dies scheint ziemlich intuitiv zu sein, wenn man bedenkt, dass effektives und erfolgreiches Wachstum…

How to A/B Test Your Pinterest Ads: A Step-by-Step Guide

Pinterest is great for sharing visual content and discovering new ideas. Personally, I am a enormously Fan of the platform…

The Ultimate Timeline of Google Algorithm Updates (+ Recommendations)

Google is a fickle beast. The search engine is imperative to the success of your web content, but no one…