Blogging

18 Core Company Values That Will Shape Your Culture & Inspire Your Employees

Consider one of American Express's corporate values - Customer Commitment. Ideally, if you've had a positive experience with an American…

Have you ever heard people refer to themselves as “Apple people,” “Nike people,” or “Trader Joe’s” people? (more…)

While many landing pages look different and use a variety of interesting strategies to pull in audiences, they all serve…

Whether your focus group is there to provide feedback on a product or service, or to assess how your brand…

It's no surprise you want to become a paid Instagram influencer -- heck, the average price for a sponsored Instagram…

Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to…

I remember when I found out the tooth fairy wasn't real. My whole world was destroyed. Granted, I was around…

Despite the many PowerPoint presentations I've given in my life, I've always struggled to understand best practices for creating them.…

In college, I did an internship at a MarTech company that sold email marketing optimization software. With their software, brands…

As you browse and maneuver around the internet, you visit landing pages all the time. A landing page can be…