How to Blend Web Analytics and Digital Marketing Analytics to Grow Better
Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations today. The trouble is, when most…
Blogging
6 Stats that Prove the Importance of Product Videos for Ecommerce
We know that creating high quality videos for your ecommerce website is difficult. Equipment is expensive, and specialists who know…
8 Ways Digital Rewards Can Help Marketers to Stand Out
Many of us scroll past ads in their news feed, delete emails or even go to the bathroom in advertising…
16 Awesome Email Marketing Campaigns & How to Run Your Own
Consumers love connecting with brands via email, and it's a channel that continues to provide ROI. In fact, for every…
How Often Should You (or Your Company) Blog? [New Data]
Starting a blog is difficult. Strategic planning is required to consider what to publish and how to advertise it. And…
26 Companies With Really Catchy Slogans & Brand Taglines
Keep it simple, stupid. We don't mean to offend you -- this is just an example of a great slogan…
Reach and Delight (The Right) Customers with Cooperative Marketing
Suppose you buy a new phone. You'll probably also need to buy a screen protector and case. But don't worry…
How Brands Like Google, Twitch, and Sephora Built Brand Communities — and How You Can, Too
In recent decades, companies, marketing departments, and C-suites have used the term "community" to refer to a variety of ideas,…
The Ultimate Guide to Affiliate Marketing
If you’ve ever came across Tim Ferris's iconic book on how to just work four hours per week, you’ve probably…
19 Impressive Product Demo Videos You’ll Want to Copy
In marketing these days, you can’t swing an enthusiastic micro-influencer without hitting someone who’s talking about video content. And it’s…